Premier Marketing & BB Crashers Deliver Baby Shower Love

Integrity partner, Premier Marketing surprised partner, ThomasARTS’ employee Calee Andrews on the Integrity Marketing Team with a surprise baby shower! Premier has worked with the charity, Briggs & Barrett Project for years and they throw “BB Crashers” Showers, where they surprise expecting mothers with surprise baby showers. Premier organized this surprise event and traveled all the way to Salt Lake City to surprise Calee with this one-in-a-lifetime event!

Briggs & Barrett

But this story starts a bit earlier. It starts with two grieving moms and a mission. The Briggs & Barrett Project was born out of loss by two moms affected by Sudden Infant Death Syndrome (SIDS). In just a few years of working together, they have created a hopeful space for other expecting parents. Briggs & Barrett is “committed to providing newborn parents with SIDS and SUID education, tools and resources.”

They created BB Crashers last year as a new initiative to deliver needed supplies to nominated families, with Premier Marketing as a key sponsor and driving force every step of the way. Thanks to Premier’s involvement, one of the first BB Crashers recipients was Premier’s own mom-to-be, Alyssa Conyers. Alyssa was thrilled to be expecting a baby after years of frustration and loss, and after her baby shower was crashed with gifts, she volunteered with Briggs & Barrett, even choosing them for her charity match recipient for her finalist winnings in Integrity Idol.

Briggs & Barett

And Calee? This story comes full circle when Premier Marketing wanted to sponsor more BB Crashers visits for Integrity parents, and Calee was nominated by her team for the surprise event. As part of the gifts, Calee also received an Owlet sock, which monitors infants for the early warning signs of SIDS as they sleep.

Calee’s baby shower was a lovely event full of laughs and connection. But perhaps the best part is how we are all connected even more to the great work being done by The Briggs & Barrett Project, supported by Premier Marketing. We’re delighted to spotlight the positive impact on families both near and far.

Briggs & Barett

When we talk about the Integrity family, we’re all in this together — from Briggs & Barrett to Premier Marketing, to the families of Alyssa and Calee, and you, too! Congratulations to Calee, we’re excited to welcome her little one to the Integrity family!


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