Our Team

Meet Our Leadership

Get to know the faces behind the Integrity name. Each of these men and women work tirelessly to ensure the Integrity family is growing, thriving and happy.

Jace Rosenbluth

Managing Partner

Jace Rosenbluth is President of MERIT Insurance Services and a Managing Partner of Integrity Marketing Group.

MERIT is a family-run business founded nearly 70 years ago by Jace’s father, Alvin. With Jace’s son, Addison, now serving as Vice President, MERIT is on its third generation of being led by the Rosenbluths.

MERIT is an independent and nationally recognized brokerage firm, specializing in Medicare, long-term care insurance, life insurance, disability insurance, annuities and senior benefits. Under Jace’s leadership and through its relationships with insurance professionals, financial planners and investment advisors, MERIT has been a top producing brokerage general agency for many top-ranked companies.

Jace is a lifelong resident of Connecticut. He resides in Bloomfield with his wife, Soamy, and is the proud father of two sons. He graduated from Babson College with a major in finance and economics. Jace is an avid golfer and enjoys reading and traveling with family and friends.

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